Random scribblings on copywriting, human AI content editing and more...

Can AI Be Used For Thought Leadership? Key Pros and Cons

Dan McCallaJune 18, 2025

Ten Reasons To Use A Human For Editing AI Content

Dan McCallaJune 11, 2025

AI makes mistakes. Meet the real people who can put them right.

Dan McCallaJune 4, 2025

The secret to B2B copywriter success

Dan McCallaJanuary 4, 2021

The Language Of Lockdown: why now is the time to learn a foreign tongue

Dan McCallaApril 21, 2020

Coronavirus: is working from home our permanent future?

Dan McCallaMarch 18, 2020

I'm On A Plane And I'm Really Bored

Dan McCallaFebruary 29, 2020

Bailiffs and Slim-Fast: three months freelancing

Dan McCallaJanuary 29, 2020Copywriting