Random scribblings on copywriting, human AI content editing and more... — Dan McCalla - Copywriter

Dan McCalla - Copywriter

Freelance writer in the UK, covering B2B marketing copy, editorial and just about anything else...

Taking Too Long? Why AI Content Generation Is No Longer A Shortcut To Success

Dan McCallaAugust 24, 2026

Monetise This: How F1 Represents The Over-Commercialisation Of Sport

Dan McCallaJuly 30, 2026

Giving Copywriters Feedback, Part Two: How To Do It Right

Dan McCallaJuly 3, 2025

Giving Copywriters Feedback, Part One: How Not To Do It

Dan McCallaJune 25, 2025

Can AI Be Used For Thought Leadership? Key Pros and Cons

Dan McCallaJune 18, 2025

Ten Reasons To Use A Human For Editing AI Content

Dan McCallaJune 11, 2025

AI makes mistakes. Meet the real people who can put them right.

Dan McCallaJune 4, 2025

The secret to B2B copywriter success

Dan McCallaJanuary 4, 2021

The Language Of Lockdown: why now is the time to learn a foreign tongue

Dan McCallaApril 21, 2020

Coronavirus: is working from home our permanent future?

Dan McCallaMarch 18, 2020

I'm On A Plane And I'm Really Bored

Dan McCallaFebruary 29, 2020

Bailiffs and Slim-Fast: three months freelancing

Dan McCallaJanuary 29, 2020Copywriting