Freelance writer in the UK, covering B2B marketing copy, editorial and just about anything else...

Portfolio

No content too confusing.
No topic too taxing.

I’ve picked out a selection of copywriting that demonstrates my ability in making subject matter that may seem overly technical, or difficult to explain, easy and engaging for your readers.

If you’re looking for anything more specific to your requirements or industry, please feel free to get in touch and I’ll be happy to provide some other examples!

BLOGS

Blog for logistics company explaining the complexities of how Economic Order Management (EOQ) works: Why EOQ Matters to Your Inventory Management | ILG

Blog for software development company exploring how AI can support better compliance for US-based FinTechs: Building Scalable and Compliant AI for US FinTech Compliance

White-labelled blog looking at the changes to SAP’s licensing model: Turning the new SAP FUE license model into an opportunity

GUIDES AND EBOOKS

Global payroll report benchmarking international payroll performance in dozens of countries worldwide: Payroll Efficiency Index 2025 - CloudPay

Library of country-by-country payroll guides, covering the latest payroll and employment regulations in over 90 countries worldwide: Country Payroll Guides - CloudPay

Comprehensive guide to healthcare and health insurance for expats in Kuwait: Kuwait Health & Medical Insurance for Expats: AXA

WEB PAGES

Full website for people and process management software platform: Manage Your Workforce, Projects, and Business | Transform Operations with XMP

Web page promoting learning plans for technical design and R&D software: Competency Learning Plans | Rockwell Automation | UK

Full website for small business and property finance company: Business & Property Finance UK | ATZ Finance

CAMPAIGN WORK

NB: I’m only responsible for the words in what you see below. I’m not a designer, so please don’t judge my abilities on the visuals!